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Thailand: Analysis of the General Insurance Industry

Insurance Market Thailand

Despite the political unrest in May 2010 that affected the social and economic conditions of Thai economy, the general insurance industry witnessed significant growth in direct premiums at the end of 2010. Growth of the general insurance industry could be attributed to continuous support and promotion to the business and industrial sectors by Thai Government. Marine and transport insurance segment registered healthy growth in 2010 which indicates that exporters and importers are buying insurance coverage from local insurers. Motor insurance is the largest segment in non-life insurance industry and has grown on the back of compulsory motor insurance and increasing car sales.

The non-life segment is highly fragmented with the presence of a number of players. The top five non life companies constitute about 40.5% of the total market share in 2010. In 2010, many new channels of distribution were introduced such as direct marketing, tele-marketing, convenient store or pay-point service. All general insurance companies increased their advertisement and public relations efforts and developed new products for all groups of customers. Several local Thai insurers have also established affiliations with foreign insurers. Most of the rural regions in Thailand remain relatively untapped in terms of insurance penetration. This provides insurers with the opportunity to develop niche market products, such as micro-insurance and Takaful coverage options.

The present report gives an overview of the Thailand general (non-life) insurance market along with the analysis of Thailands economic growth. The report provides an insight into the market size and growth of non-life insurance premiums. Each segment of non-life insurance industry along with key statistics and ratios are discussed in detail. The competitive aspect of the market is also highlighted and the key players are profiled with their branding and pricing strategies. A special focus on direct marketing strategies of main P&C players is also discussed in the report.

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Table of Content

1. Thailand: Country Overview
1.1 Background
1.2 Economy
1.3 Automobile Industry
1.4 Health & Pharmaceutical Industry
1.5 Tourism Industry

2. General Insurance Industry Scenario
2.1 Direct Premiums Written
2.2 Statistics of P&C Insurance Industry
2.3 Key Ratios of P&C Insurance Industry
2.4 P&C Insurance Industry by Line of Business
2.5 Key Statistics & Ratios by Line of Business
2.6 Commissions & Brokerages

3. Market Segment Analysis
3.1 Motor Insurance
3.2 Marine and Transport Insurance
3.3 Fire Insurance
3.4 Personal Accident Insurance

4. P&C Market Players
4.1 Viriyah Insurance
4.2 Dhipaya Insurance
4.3 Bangkok Insurance

5. P&C Market Players Focus on Direct Marketing
5.1. Falcon Insurance
5.2 Cigna Thailand
5.3 NZI Insurance

6. Mandatory Requirements General Insurers

List of Charts:
Thailand Economic Growth
Thailand: Automobile Sales (2002-2012F)
Thailand: Automobile Production (2002-2012F)
Thailand: Tourist Arrival (2005-2011F)
Direct Premiums Written of Non-Life Insurance Industry (2007-2010)
Key Statistics of General Insurance Industry in Thailand (2007-2010)
Key Ratios of Thailand Insurance Fund Business (2006-2010)
P&C Insurance Industry Line of Business (2010)
Key Statistics by Line of Business (2010)
Comparison of Number of Policies in Units by Segments: (2009 vs 2010)
Comparison of Sum Insured Of Non-Life Insurance Business: (2009 vs 2010)
Loss Ratios by Business Segments: (2007-2010)
Average Commission Rates (%) of P&C Industry in Thailand: (2007-2010)
Commission & Brokerages of P&C Insurance Companies by Line of Business: (2010)
Motor Insurance Direct Premiums (2007-2010)
Market Share of Direct Premiums of Thailand Motor Insurers (2010)
Marine & Transport Insurance Direct Premiums (2007-2010)
Market Share of Direct Premiums of Thailand Marine Insurers (2010)
Fire Insurance Direct Premiums (2007-2010)
Market Share of Direct Premiums of Thailand Fire Insurers (2010)
Personal Accident Insurance Direct Premiums (2007-2010)
Market Share of Direct Premiums of Thailand Personal Accident Insurers (2010)
Direct P&C Insurers Market Shares in Thailand (2010)
Comparison of Operating Results of P&C Players Thailand (2009)
Viriyah Insurance: Products & Services Offered
Viriyah Insurance: Direct Premiums from General Insurance in Thailand: (2007-2010)
Viriyah Insurance: Direct Premiums Generated from Line of Business in Thailand (2010)
Dhipaya Insurance: Products Offered
Dhipaya Insurance: Direct Premiums from General Insurance in Thailand: (2007-2010)
Dhipaya Insurance: Direct Premiums Generated from Line of Business in Thailand (2010)
Bangkok Insurance: Product Offered
Bangkok Insurance: Direct Premiums from General Insurance in Thailand: (2007-2010)
Bangkok Insurance: Direct Premiums Generated from Line of Business in Thailand (2010)
Summary of Performance of Falcon Insurance Co. Ltd: (2007-2009)
Summary of Performance of Cigna Thailand: (2007-2009)
NZI Insurance: Product Portfolio
NZI Distribution Model: Focus on Channels

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Source: http://www.latestmarketreports.com/thailand-analysis-of-the-general-insurance-industry/

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